Meridian

A roofing system built on flat colour, one radius and one shadow step. Sky blue carries the structure, a high-sun yellow pill carries every call to action, and an ink band closes each page. Extracted from a live Arizona roofing contractor, so the credential-forward voice and the climate-specific copy come with it.

Source
stonecreekroofingaz.com
Type
Roofing contractor, residential and commercial
Primary
#028ecb with #ead400
Captured
2026-07-27

Four doors in

What characterises it

Flat, never graded

No clip-path, mask, gradient or blend mode renders anywhere on the public source. The hero photo sits under a single flat 75% black layer, not a scrim gradient. Adding one would be a different brand.

One radius, one shadow

8px on 93 painted elements, with pills reserved for buttons. A single shadow step that escalates on hover and nothing else.

Yellow is a button, not a word

The CTA yellow measures 1.51:1 against white, so the source never sets it as text on a light ground. It is a pill fill with a black label, or it is an accent on ink.

Credential-forward voice

Licence class, certification tier and review count appear above the fold and in the footer. The copy names the Arizona climate constantly.

Label above heading

A two-tone uppercase label sits above nearly every h2. It is structural grammar here, not decoration, and it is carried under the Phase 5 carve-out.

Blue does the work

Brand blue paints 10.4M px2 across 54 flat-fill elements. It is the card ground, the icon chip and the stat numeral.

Files