A premium trades system built almost entirely out of type.

Extracted from a Las Vegas windows and doors specialist. One family, every heading uppercase at weight 800 with tracking set to exactly 10% of its own size, a deep oxblood used four times a page and never more, and slate doing the work most systems hand to a bright primary. Shadows are nearly absent by design.

Sourcemastercraftsmenlv.com
TypeWindows and doors, premium residential
PrimaryOxblood #5e1717
Captured2026-08-13

WHAT IS IN HERE

Files

FileWhat it holds
_shared.cssTokens and every component class. The only stylesheet any page links.
sections.htmlThe catalog: 25 patterns, all signature, all cited.
homepage.htmlFlagship demo in the source's own section order.
landing-1-windows.htmlProduct landing following the source's windows page grammar.
landing-2-doors.htmlProduct landing following the source's doors page grammar.
landing-3-quote.htmlConversion landing built on the source's quote form.
palettes.jsonCanonical oxblood plus three luminance-matched recolours.
brand-spec.mdExtraction record: tokens, crawl scope, inventory, forbidden list.
assets/Two logo variants and ten photographs lifted from the source.

HOW IT READS

Characterizations

Restrained

Two shadows on the whole homepage and a 5px corner radius. Nothing floats, nothing glows, nothing is rounded into softness.

Type-led

Hierarchy comes from size and tracking alone. There is no coloured word in any headline anywhere on the source site.

Photographic

Every band that is not white or pale grey is a photograph under a heavy scrim. The imagery carries the warmth the palette withholds.

Trade-serious

Licence numbers in the footer, a lifetime value claim in the hero, and reviewers named in full. The tone is credential-first.