Real tokens lifted from europeanpavers.com/dev/wp-content/themes/PAVERS/assets/css/general/defaults.css. Real fonts (Oswald + Plus Jakarta Sans, both Google variable fonts — no substitutes). Real project photography. Built to last.
Eight primary tokens lifted directly from the :root block of EP's production CSS, plus a derived ink scale. The brand axis is deep teal grounded by a warm beige scale, lit by a single saturated lime accent. No second accent — green is the only spark.
EP ships three named gradients in defaults.css. Don't invent more. The teal-down is the workhorse — every photo hero on the production site uses it as a bottom-anchored scrim for type legibility.
Both fonts are Google variable fonts, free, used directly in production. Oswald 500 uppercase is the headline voice — narrow, industrial, condensed. Plus Jakarta Sans 300 is the body — light, humanist, generous tracking (0.42px). The contrast between Jakarta 300 body and Jakarta 800 strong is intentional editorial cadence.
EP only ships white-on-transparent variants. Production never displays a dark/colored logo because every logo placement is on a teal block or a dark photo. If a future light-theme placement is needed, generate a teal variant via image processing — don't invent a navy or black version.
Horizontal · on teal
Wordmark only · on teal
Real EP button system. Primary is a full-pill lime button with black type — high contrast, can't be missed. Hover flips to teal-on-white. On dark backgrounds, hover flips green→white instead. Secondary actions are uppercase teal text with translating arrow — no chrome.
EP's signature card uses the system-wide 22px border-radius — unusual for B2B (most use 4–8px) and intentional. The radius is the warmth that softens an otherwise rectilinear hardscape brand. Hover lifts 4px with a teal-tinted shadow.
A 1.3M sq ft regional retail destination. Custom pavers across plazas, walkways, and the central fountain court.
A private K-12 campus in Buckhead. Fully accessible interior courtyards engineered for high foot traffic.
A pedestal-set rooftop garden with full drainage system. Continues to perform through Atlanta's heaviest rain seasons.
All lifted from EP's own CDN. Tone: full-bleed architectural hardscape, golden-hour or neutral overcast light, paving stones as visual hero, people minimal. Mix of commercial flagships and residential — the brand sells both.
Full-width thin band using EP's signature chevron paver-texture image at low opacity. Marks chapter breaks — like SBC's vertical rule — but as a horizontal texture flash. Two heights, two themes.
EP's signature credential block. Two left-bordered columns, each with an uppercase eyebrow label, a stacked Oswald city list, and a small states line. Adapt for any multi-region service brand.
Forty-seven years of pre-construction planning, premium materials, and precise installation methods. Two regions, nine states, thousands of projects.
Form chrome inherits the same pill radius and Jakarta 300 weight as body type. Inputs use a 1px gray border with no shadow at rest — focus rings the brand teal.